How Eurorite is Innovating to Better Serve a Changing Market.
Enhanced services to suit your unique lifestyle.
Back in 1981, the process of designing, manufacturing and selling cabinets looked a lot different than it does now. The first PC was invented, cell phones weighed 80 pounds, design had to be done with a pen and paper and balloon pants were a thing. Looking back 40 years shows how innovative businesses had to be over the years to keep up with the needs and wants of consumers year after year.
For Eurorite, it’s been no different. And so we’re excited to announce that we are enhancing our services, modernizing our brand and making pivotal business decisions that will better serve our customers.
“At Eurorite, we value our customers and strive to meet their needs. We look at what we can do to serve people better, easier, and quicker. Enhancing services at our showroom is a natural progression for us, so customers can dream, design, plan, and purchase their space in a way that best suits them – in their homes, online, or by visiting us at our showroom in Pitt Meadows.”
Chris MacKinnon, President and CEO
As one chapter closes, another one opens.
With all of these new and exciting changes, we are happy to say we are still the same Eurorite, but with a unique modern touch. We have the same owners, the same Canadian-built quality and the same dedication to our customers.
Things are changing around here, but change is good, and we are embracing it with open arms.
For the last four decades, we’ve been able to experience and be part of the fantastic community that Poco is, but now, a new chapter begins and we moving our Port Coquitlam Showroom services only 10 minutes away to our Pitt Meadows Showroom location. This decision allows us to experience immense growth with determination and pride and will only positively impact our company.
Our Poco design team is coming home to the Pitt Meadows Factory Showroom and the Eurorite family will be all together again. This transition will allow our designers to see you wherever you feel most comfortable. At home, online or in the showroom, you name the place and time, and they’ll be there.
“Our push to virtual and in-home services with a greater focus on customer experience, along with the electronic contracts and easy payment options, will help make ERC even easier to do business with.”
Glen dobson, Business developement manager
Adapting to an ever-changing market.
The industry has experienced more change in the last year-and-a-half than it did throughout the previous 20 years. People have become more comfortable staying home and spending time online. Our business is primarily a customer-facing business and so our processes have shifted and adapted more than ever in the last year to meet the developing wants and needs of the market.
In the industry, change is inevitable. As a business, you need to learn how to roll with the punches in order to stay relevant and top-of-mind for your customers. Research shows that businesses need to stay on top of emerging technologies, trends, consumer interests and buying patterns; in order to keep progressing. Don’t run from change, accept it. Go with the flow and modify your business strategies when necessary.
This means taking our business to the next level.
The internet has become the first touch-point that consumers have with a brand, and we wanted our consumers to have the same Eurorite experience online as they would in the showroom. We can now meet you where you feel most comfortable: at home. Our designers can also travel to you to design your new unique living space. Or, if you’re interested seeing our products in action, come by our Pitt Meadows Factory Showroom. Our designers are there to answer any questions and help you create the perfect living space.
We are opening this new chapter that will allow us to show who we are, connect with our customers on a deeper level and provide services that are as unique as our cabinets.